Dubbed the “green living source for today’s conscious consumer”, the GREEN GUIDE makes living in an environmentally-aware way personal, practical and positive. Intended for general consumers, GREEN GUIDE (in its book, magazine and online formats) shows people how to make small changes that add up to big benefits for their wallets, for their health, and, of course, for the health of the planet. Not political or activist, the GREEN GUIDE is chock-full of simple, useful, ideas, broken down into achievable steps, that make going green a gradual and affordable process rather than an all-or-nothing plunge.